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School of Economics and Management

The Open University of China (OUC), formerly known as China Central Radio and TV University (CCRTVU) launched its distance degree education of Economics and Management programme in 1983. ...

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Undergraduate Programme

E-commerce (undergraduate programme,starting from junior college level)

E-commerce (undergraduate programme,star…

This major, one of the earliest university majors in China, began to enroll junior-college students in 2002. The OUC now boasts a stable and experienced teaching team. Enrollment of undergraduate...

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Human-resources Management (junior college to undergraduate programme)

Human-resources Management (junior colle…

The OUC (formerly CCRTVU) began to enrol junior college Economic Management majors in 1983. In 2011, a junior college programme in Human-resources Management was launched, with enrollment beginning in the autumn semester...

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Accounting (undergraduate programme, starting from senior high-school level)

Accounting (undergraduate programme, sta…

The Accounting major requires 5 years of full-time studies, with student status valid for 8 years. Objectives: The major aims to cultivate ethical accounting professionals with lifelong devotion to the Chinese...

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Accounting (undergraduate programme, starting from junior college level)

Accounting (undergraduate programme, sta…

  This major requires 2.5 years of full-time studies, with student status valid for 8 years.   Objectives The major aims to cultivate students ethically, ideologically, politically and culturally, developing both their integrity and...

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Financial Management (undergraduate programme, starting from junior college level)

Financial Management (undergraduate prog…

2.5 years of full-time studies, with student status valid for 8 years. Objectives: The major is committed to enhancing the ideological, political, ethical and cultural awareness of students along with their integrity...

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Marketing  (undergraduate programme,starting from junior college level)

Marketing (undergraduate programme,star…

The OUC (formerly China Central Radio and Television University, CCRTVU) began to enroll junior-college students majoring in Economics and Management in 1983, undergraduates majoring in Business Administration in 2000, and...

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Logistics Management (undergraduate programme, starting from junior college level)

Logistics Management (undergraduate prog…

Objectives: This major aims to cultivate both integrity and professional competence in students so that they develop in an all-round way, understand the latest developments in logistics, including regulations and...

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Business Administration (undergraduate programme, starting from senior high school level)

Business Administration (undergraduate p…

Objectives: The major aim to cultivate ethical and skilled professionals dedicated to Chinese socialist values and economics, who understand the basic theories and methods of modern economic management, can undertake modern...

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Business Administration (undergraduate programme,starting from junior college level)

Business Administration (undergraduate p…

Objectives: This programme aims to train practical, competent and ethical professionals capable of meeting the needs of economic development in accordance with Chinese socialism, who understand the principles and methods...

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Finance (undergraduate programme,starting from junior college level)

Finance (undergraduate programme,startin…

This major aims to train multitalented students with a wide range of applicable skills who have both ability and moral integrity. They should have extensive professional knowledge, good overall skills...

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Diploma Programme

Hotel Management

Hotel Management

The OUC Economics and Management department began to enrol junior college students in 2007 and has trained more than 20,000 hotel-management professionals, who have made important contributions to the development of...

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Marketing Management

Marketing Management

In 1983, the OUC (formerly CCRTVU) began to enroll junior-college students in its Economics and Management major. Enrollment of undergraduate Business Administration majors started in 2000, and undergraduate Marketing majors...

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Business Management

Business Management

The OUC launched the junior college Business Administration programme, later renamed the Business Management major, in 1983. 30 years later, the teaching team is stable and experienced, and about 50,000 students...

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Human Resource Management

Human Resource Management

In 1983, the OUC (formerly CCRTVU) began to enroll junior-college students in its Economic Management major. In 2011, the Human-resources Management major was established, and began to recruit students that...

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Tourism Management

Tourism Management

The OUC Economics and Management department began to enrol junior college students in its Tourism Management major in 2007, and has since trained nearly 40,000 professionals who have made important contributions...

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E-commerce

E-commerce

Objectives This major is closely related to the needs of industrial development and aligned with the national innovation-driven development and internet+ strategies. It aims to cultivate both scientifically literate and humane...

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Insurance

Insurance

This programme aims to train ethical students qualified for helping meet the needs of a developing society. They will be able to apply their training to conducting insurance marketing, planning, and...

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Financial Management

Financial Management

This major aims to cultivate ethical professionals who can help build the socialist market economy, and are skilled in financial business management, investment consultation, and marketing of financial products for...

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Investment and Money Management

Investment and Money Management

This major aims to train students to be ethical, humane and skilled, with a basic understanding of and abilities in investment and money management, familiar with national economic and financial-policy...

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Accounting

Accounting

The junior college Accounting programme lasts 2.5 years, with student status valid for 8 years. Objectives: The programme seeks to cultivate ethical accountants with socialist principles who can help meet the needs of...

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Teaching Staff
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Wu Guoxiang

Wu Guoxiang

Wu Guoxiang is a professor at the Open University of...

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Wan Shouyi

Wan Shouyi

Wan Shouyi is a professor and doctoral supervisor at the...

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liu zhimin

liu zhimin

Liu Zhimin, OUC professor, is a member of the China...

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Pan Aixiang

Pan Aixiang

Pan Aixiang is a professor at Beijing Technology and Business...

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Liu Wengang

Liu Wengang

Liu Wengang, a Doctor of Management, is a professor and...

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Ouyang Aiping

Ouyang Aiping

Ouyang Aiping, BTBU professor, is the CPC Party Secretary for...

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Wu Xiaowei

Wu Xiaowei

Wu Xiaowei is a professor at the DUFE School of Business...

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Wang Xujun

Wang Xujun

Wang Xujun, a researcher and doctor of economics, is deputy...

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Fu Lei

Fu Lei

Professor Fu Lei is dean of the School of Accounting...

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Wang Xujin

Wang Xujin

Wang Xujin, BTBU professor, is director of the Department of...

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Li Jian

Li Jian

Li Jian, doctor of economics, is a professor and doctoral supervisor...

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Yang Youhong

Yang Youhong

Accounting professor, PhD tutor, candidate for the Accounting Master Training...

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Lan Ling

Lan Ling

Lan Ling, BTBU professor, is the head of the significant programme of marketing in...

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Wang Zhongbing

Wang Zhongbing

Wang Zhongbing, doctor of management and post-doctor of applied economics...

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Li Baixing

Li Baixing

Li Baixing, associate professor and doctor of accountancy, is vice...

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Jing Linbo

Jing Linbo

Dean, professor, PhD tutor with the China Academy of Social...

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Lan Hongjie

Lan Hongjie

Dean, professor, PhD tutor in the Logistics Management department of...

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Han Dechang

Han Dechang

Lecturer and editor-in-chief of the course  Marketing Management, professor at Nankai...

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Wang Bin

Wang Bin

Professor in the Department of Finance of the Business School...

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Du Zifang

Du Zifang

Master of Economics, professor in the School of Statistics at...

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Song Chang

Song Chang

Editor-in-chief and lecturer, Cost Accounting   Profile He is a member of the...

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Liu Zhifang

Liu Zhifang

Vice dean and professor, OUC Faculty of Economics and Management  She...

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Wang Xuhui

Wang Xuhui

Editor-in-chief of Introduction to Circulation; professor and PhD tutor in...

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Wang Xiaohong

Wang Xiaohong

She compiled the "Twelfth Five-Year" National Planning Textbook for Network...

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Chen Hanwen

Chen Hanwen

Professor, PhD tutor, and postdoctoral contact at the International Business...

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Ru Yihong

Ru Yihong

Professor and PhD tutor in the Logistics Management department of...

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Zhao Yan

Zhao Yan

Professor and postgraduate tutor in the Department of E-commerce and...

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Lin Zeyan

Lin Zeyan

Lin Zeyan, researcher and doctoral supervisor, is deputy director of...

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Xia Chunyu

Xia Chunyu

Xia Chunyu, vice president of Dongbei University of Finance, and...

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