On October 29th 2010, the Open University of China (OUC) Multimedia Press and the Chinese Society for Modern Educational Technology of the Chinese Institute of Electronics (CIE) signed an agreement on audiovisual product promotion under the general cooperation project with China Calligraphy and Painting International University.

The OUC signed a strategic cooperative agreement with the CIE on July 29th 2010, making the decision to integrate their educational and academic resources for various degree and non-degree programmes in line with the principle of "serving the public with complementary advantages",

overall planning and stepped implementation. The programmes include educational cooperation with the China Calligraphy and Painting International University and international English certification programme with the International English Education Research Association (IEERA). The cooperative agreement signed this time is the first cooperative sub-protocol targeted at the implementation of substantial programmes within the framework of the above strategic cooperative agreements, marking substantial progress in bilateral cooperation.

The project will make use of the strong foundation of the former Chinese Painting and Calligraphy Correspondence College in education to produce international versions of Tony Learning Chinese Calligraphy, Tony Learning Chinese Painting and other instruction clips for teaching the art of painting and calligraphy. They will be broadcasted through the Chinese teaching channel of the SCOLA satellite television network and other related educational channels to popularize overseas traditional Chinese painting and calligraphy. Some of the content will be publicized on the free resource module of the OUC Chinese teaching platform and introduced to foreign students and teachers who are fond of Chinese painting and calligraphy.

With the progress of the programme, the OUC and CIE are making plans to collaborate with other organizations including the China Calligraphy and Painting International University and the China Calligraphers And Painters Association to promote a unified global grading certification of painting and calligraphy, and set up a standard platform for learners to examine their learning achievements. Moreover, both parties will further their cooperation to give practical training to inter-disciplinary talents urgently needed by industrial and mining enterprises, institutional organizations and government offices.

Senior officials with the OUC Multimedia Press, the Chinese Society for Modern Educational Technology of the Chinese Institute of Electronics and the China Calligraphy and Painting International University attended the signing ceremony.