This programme aims to develop students’ professional ethics and human attainment. They will be well-developed in morals, intelligence, sports, aesthetics and labour education so that they can meet the needs of a developing society. The students will be able to apply insurance principles and knowledge to conduct insurance marketing, planning and service activities and
possess fundamental skills in promoting insurance products and after-sale services etc., becoming frontline high quality and skilled professionals in financial industry. Students of this major will be prepared for jobs such as insurance marketing, sales work for insurance enterprises, agencies and financial institutions, as well as related work for insurance supervision sectors.